If you will indulge me…
The staff at Taproot Creative would like to take a moment to congratulate our talented creative director, Jonathan Edwards, who today is marrying the lovely and delightful Dusty Sayre.
For all the perfectionists out there, and those that hate us
People sometimes (okay, often) accuse me of being overly critical when proofreading e-mails, letters and even internal documents of no consequence. Seriously, I need a support group.
Why Crowdsourcing Your Brand Is Bad
You may have heard the term “crowdsourcing” at some point in the last few months. You may not have an especially strong opinion of it either way. I’d like to take a few minutes to try to change your mind on that.
Trying to Get a Job? Read this First.
After recently attending a career fair held on a local college campus, I felt compelled to compile the following advice on career fair etiquette. Apparently a select few of the attendees didn’t get the memo.
FTC Sends Message to Bloggers. Will Twitterers Be Next?
The FTC recently decided to fine bloggers up to $11,000 per post for failing to disclose payments received for product endorsements. A great move, and long overdue in my opinion.
A Treat for Your Screen
We’re going to try something new at Taproot Creative by offering up a desktop wallpaper design each month (or at least every so often) for download.
We Love Our Clients
It’s right there on the front page of our website: “we love our clients.” And it’s true. We mean it. We love all of our clients in that wholesome, totally non-creepy sort of way that’s conducive to a healthy, professional relationship.
Top 5 Reasons Business People Don’t Engage in Social Media (and Why They Should Reconsider)
Every now and then, I get the customary eye-roll from a would-be late adopter when I mention Facebook, Twitter, blogging or any other social medium. Here’s five reasons why.
Case Study: Boys & Girls Clubs of the Big Bend
The Boys & Girls Clubs of the Big Bend (BGCBB), a non-profit organization based in Tallahassee, Florida, provides after-school and summer youth development programs for more than 7,000 at-risk kids ages 5-18 at 16 Clubs across four North Florida counties.
Will the Real PR Pros Please Stand Up?
Next time you hear a self-proclaimed PR professional use “PR” and “publicity” interchangeably raise your imaginary red flag.